Digital + Traditional

It works for you and your customer.

Don't let the digital revolution pass you by! Here are five ways to profit by adding digital to your mix of products and services:

Sell digital products in your store
I guarantee the majority of your customers are already using some form of digital on their scrapbook pages. If you introduce them to "retail friendly" digital products (such as those listed below) you can teach them how to create fast and easy "hybrid" pages that start with digital and end with products YOU sell!

Sell embellishments that complement the digital products you carry.
For example, if you offer the Scrapper's Guide Pet CDs (shown below), make sure you have pet themed charms, brads, stickers, etc. to go with the pages. Display a sample spread to give the customer an idea of how she can embellish her digital page with YOUR products!

Offer a printing service for customers who don't have a large format printer.
Charge on a per sheet basis and make a profit on each print. You could also carry papers and inks that digital scrapbookers use.

Carry albums that match the theme of the digital products you sell.
If you carry the pet CDs, for example, scrapbookers will need an 8 x 8 pet album to put their finished pages in. The Family Yearbook album will need a 12 x 12 album.

Teach classes on how to create fast and easy hybrid pages.
Don't feel that you have to be the expert. Find a customer or employee who is already enthusiastic about digital, and let them be the instructor. Educate your customers to combine digital with traditional elements for the best of both worlds!

What is a "Retail Friendly" product?

A retail friendly product is one that allows a scrapbooker to use digital, but encourages the use of traditional products as well.

For example, all three CDs shown below contain templates to help scrapbookers finish an entire album quickly. Each CD gives a choice of using "Digital Templates" or "Paper Templates." The Paper Templates are less ornate, or less "finished," so the scrapbooker can print out her pages and adhere 3-D objects to complete her page, giving it a hand-crafted look in a lot less time!

Check out these Retail Friendly CDs from Scrapper's Guide!

The Scrapper's Guide to Adobe Photoshop Elements 5.0
(Retail: $29.95)

Learn how to use the best software for paper or digital scrapbooking! Linda Sattgast teaches beginners the basics of Photoshop Elements, including how to easily fix and enhance photos, how to turn a photo into black and white or sepia, and how to use premade templates and kits for paper or digital scrapbooking.

The CD includes The Family Yearbook album and kit with 12 x 12 inch templates for every month of the year so scrapbookers can quickly and easily scrap a year's worth of photos! It also includes a comprehensive PDF manual with all the steps to the tutorials, and a one sheet PDF of the most frequently used shortcuts for Photoshop Elements 5.

Video instruction is by Linda Sattgast. Templates and kit are by Julie Mead.

Make Fido Famous
(Retail: $24.95)

Your dog deserves his day of fame! Now YOU can create a book about your dog with these endearing scrapbook templates by Karen Aicken. Just add your photos and journaling and print out your 8 x 8 inch pages. Templates for digital scrapbookers include all the embellishments. Templates for paper scrapbookers do not include embellishments so that 3D accents can be added after printing. The CD includes a PDF manual and a video tutorial by Linda Sattgast on removing Pet Eye.

Download a sample 8x8 template spread from Make Fido Famous

Make Fluffy Famous
(Retail: $24.95)

Your cat deserves his day of fame! Now YOU can create a book about your cat with these endearing scrapbook templates by Karen Aicken. Just add your photos and journaling and print out your 8 x 8 inch pages. Templates for digital scrapbookers include all the embellishments. Templates for paper scrapbookers do not include embellishments so that 3D accents can be added after printing. The CD includes a PDF manual and a video tutorial by Linda Sattgast on removing Pet Eye.

Coming soon — Favorite Recipes, 8 x 8 inch digital templates to create a treasured family recipe album that's as pleasing to look at as it is to use.

You may download a Wholesale Account Application here.

Download a Price List, Order Form & Terms of Sale

For more information, please contact:

Linda Sattgast
Owner
Scrapper's Guide
http://www.scrappersguide.com
Tel: 503-674-7531
FAX: 831-618-9790
P.O. Box 1841
Fairview, OR 97024-1803